Tracker

Trek is shipped with a powerful big data tool that is free to all publishers. Sending the first party data of your users not only enables personalized ad experience even in the absence of AdID/IDFA, but also unlocks more revenue shares from out DMP partners.

Implementing tracker in your website following steps:

Step 1.Build user profiling data

Step 2.Send user profiling

Build user profiling data

Call AotterTrek('setUser', USER_OBJECT) and pass in user information via the second parameter to set User.

We strongly recommend that you run this after AotterTrek('init'), i.e. before calling the ad or doing anything else.

Here is an example code:

<script>
  AotterTrek('setUser', {
    email: '[e-mail]',
    hashedPhone: '20faf05baccf8a477fa337b77c0acb0e8bff77f34664feec6a057bd3cf23235b',
    birthYear: '1999',
    gender: 'f',
  })
</script>

User

AotterTrek('setUser', USER_OBJECT) second parameter USER_OBJECT schema:

Name	Type	Description
email	String	User's email.
hashedEmail	String	User's hashed email. Should hash it with sha256, Trek won't be hashed again.
phone	String	User's phone number.
hasedPhone	String	User's hashed phone number. Should hash it with sha256, Trek won't be hashed again.
gender	String	User's gender. Use m for male, f for female.
birthYear	String	Year of birth of the user in the format YYYY ex. 1990.
birthMonth	String	Month of birth of the user in the MM ex. 01.
birthDate	String	Day of birth of the user in the DD ex. 10.
country	String	User's country of residence.
city	String	User's city of residence.
state	String	User's state of residence.
zip	String	User's residential postal code.
fbId	String	User's fbId. We Won't be hashed this attribute.

Send user profiling

If you have called AotterTrek('setUser', USER_OBJECT) and set up user profile, just call AotterTrek('send') and you're done!

<script>
  // Set user profile
  AotterTrek('setUser', {
    email: '[e-mail]',
    hashedPhone: '20faf05baccf8a477fa337b77c0acb0e8bff77f34664feec6a057bd3cf23235b',
    birthYear: '1999',
    gender: 'f',
  })
  
  // Send track
  AotterTrek('send')
</script>